Jogia Diamonds' Blog

One of the most requested features that we encounter is for an online payment page where people can simply order diamonds, diamond engagement rings and diamond earrings online without the need to phone us.
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Last week, we sent two GIA certified stones to the AGS lab. The reason being was that the GIA both gave them a “very good” cut grade, despite them being what we thought top stones deserving of a higher cut grade.
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For about six months now, we’ve mostly been selling hearts and arrows round diamonds, as opposed to non-H&A round diamonds. Now that we’ve made our Crossfire round diamonds H&A only, we thought it time to introduce hearts images to complement our Ideal-Scope arrows pictures.
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One thing that amazes me about diamond vendors in Australia is that lack any respect for GIA or AGS certificates, or any overseas certificate for that matter. By certificate, I mean the actual paper, that in the case of it being lost, stolen or damaged means that the actual diamond needs to be sent back to the lab overseas.
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Last week, we sold a $23,000 pair of earrings. They were nice, 1.21ct each, one was hearts and arrows and the other ideal cut.
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Today the Australian dollar fell below 75 US cents for the first time in years.
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One of the things I’ve always wondered was how popular certain shapes of diamonds really are. So, I decided to gather statistics from our diamond search and see how many searches were performed on each shape.
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A few weeks ago, we sent seven stones to the GIA in Carlsbad for certification. Six had our own “Jogia Grading System” certificates and one had a DCLA certificate.
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In May, we wrote about the square hearts and arrows cut that we are now stocking. Since then, we’ve showed it to numerous people (funnily enough, mostly in the trade) who have all been amazed at the brilliance and sparkle of the Square Hearts and Arrows cut. Read the rest of this entry »

Whilst I wouldn’t say spam is a huge problem in our inbox, we do get our fair share of spam (about 10-20 messages per day). Most of it is deleted straight away, but about once a month, someone from China sends a spam email trying to sell their latest electronic gadget.
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