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Jogia Diamonds' Blog

Why Visual Diamond Comparisons are Passé

June 15th, 2009

Even with huge progressions in diamond technology, a lot of jewellers still say that a prospective diamond buyer must view a diamond prior to purchase. Of course, not trading online means that they are completely biased, but is it a really valid assertion?
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Press Release: GAA Awards It’s First Diploma in Gemmology (Diamonds)

June 11th, 2009

Ronnie Bauer, the current Federal Chairman of the GAA has just been awarded the Association’s only Diploma in Gemmology (Diamonds). At the same time he also was awarded the Association’s accredited Diploma in Gemmology and Diploma in Gemmology (valuations). “I feel very honoured to be the first and currently the only recipient of the Diploma in Gemmology (Diamonds).” Said Ronnie, “ But that’s it! At 53 I don’t want to do any more exams.” That statement however was short lived. Ronnie revealed in the next breath that he has enrolled in the GAA’s jewellery sketching and design courses.

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Diamond Certificates – It’s All About Marketing

May 28th, 2009

In the May issue of the trade publication Jeweller, Anthony Bates of SGTL (Auscert) sounds off about local vs international labs. In the article, he states that he got a call from a retailer who perceived Auscert’s certificates to be inferior to those produced overseas. He then goes on to counter the retailer’s claim and explain why local labs such as Auscert are actually superior to those overseas.
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Lowest Diamond Prices in Years???!!!

May 7th, 2009

From early 2007 till mid-2008, the Australian dollar was riding high – at one point it nearly reached parity with the US dollar. At that time, many in the industry, including myself thought that diamond prices in Australian dollars were at their lowest point in years.
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DCLA Certificates Now $20 (For Diamonds with Auscerts)

March 18th, 2009

According to a good source of mine, DCLA is now offering their certificates for stupidly low $20 – provided the diamond has already been certified by Auscert.
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Traditional Retailers vs Internet Traders

February 22nd, 2009

In the February 2009 edition of Jeweller there’s yet another article about seemingly evil “internet diamond traders”, ruining the industry for everyone. Although the article is primarily about why internet traders shouldn’t be allowed to join the JAA, the focus is about the argument against internet traders.
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More GIA Grading Results

January 12th, 2009

Just before Christmas, we sent nine diamonds to the GIA for grading. As per usual, the results are below.
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Lower Diamond Prices for The New Year

January 8th, 2009

Due to the recent increase in the value of the Australian dollar and diamond prices going down in US dollars, we have lowered the price of a few diamonds.
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Online Shopping Now Available!

December 7th, 2008

One of the most requested features that we encounter is for an online payment page where people can simply order diamonds, diamond engagement rings and diamond earrings online without the need to phone us.
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AGS vs GIA – More Grading Results

November 29th, 2008

Last week, we sent two GIA certified stones to the AGS lab. The reason being was that the GIA both gave them a “very good” cut grade, despite them being what we thought top stones deserving of a higher cut grade.
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